Thursday, October 2, 2008

Avoid being greenwashed!

Spending green going green? Confused about what 'green' means? You are not alone! Polls show that confusion is one of the top reasons why shoppers don't buy more eco-friendly products. To avoid being 'greenwashed', Greenzer.com and GreenYour.com have developed standards to help us wade through the raw compost pile of products and find the fertile ground of green. Both websites help find and compare products that are green certified, use materials or ingredients that are ecologically responsible in nature, or recommend merchants who are who offering products that reduce our carbon footprint (like reusable bottles and low-flow fixtures).

No comments: