Friday, May 15, 2009

Going Green Guide for Artists

The Green Guide for Artists by Karen Michel is an inspiring book that makes innovative recommendations for greener artwork and a greener studio.  The book includes tips on safe and green practices for the workspace, recipes for DIY art supplies such as ones for mixing your own nontoxic paints and adhesive, and using recycled materials. The book also contains a resource guide for ecofriendly materials and supplies, including websites and forum links.

The author herself is a mixed media artist who lives in New York, where she runs a 10-year old nonprofit art center for kids, the Creative Art Space for Kids Foundation, with her artist husband Carlo Thertus.

Saturday, May 9, 2009

Portable Eco-Friendly Wine Packaging

The Three Thieves, a brand of California wine, unveiled the Bandit - wine in environmentally-friendly Tetra Pak containers. 

"No bottle, no opener, 96% wine, 4% packaging; and less energy use," says Three Thief developer Charles Bieler. "It’s packaging for every occasion, and for a green planet."

The packaging is made of Tetra Prisma™, which is comprised of 70% paper, a renewable resource, thus reducing the packaging waste associated with bottled wine by 90%. It is more efficient and lightweight to transport than bottles, reducing carbon dioxide emissions and saving fuel. In fact, it would take 26 trucks filled with empty wine bottles to equal just 1 truck filled with empty Tetra Pak cartons.

The Bandit comes in four wine selections — Cabernet Sauvignon, Chardonnay, Merlot, and Pinot Grigio.

Monday, May 4, 2009

Mother's Day gifts fit for Mother Earth

Mother's Day is Sunday. If you are looking for the perfect gift that even Mother Earth will appreciate, check out Funky Recycling's jewelry, buttons and magnets made from aluminum cans.
 
Chocolate and flowers are always a winner. 
If you are sending flowers, find flowers grown using sustainable practices at Organic Bouquet.

Some of the best organic and vegan chocolate is found from Sweet Earth or give Mom a subscription to a chocolate-of-the-month club that donates a portion of their
profits to protecting endangered species from ChocolateBar.com.

Help mom relax with all-natural and organic body oil and massager from our friends at Good Clean Love.
Whatever you do for your mother this Sunday, remember Mother Earth!

Wednesday, April 29, 2009

GoingGreenTV goes live!

Yes, we will be streaming to you LIVE from the Arts Factory in downtown Las Vegas during the First Friday event this Friday, May 1, from 6pm-10pm.

Tune in as we ask people how they are going green!

Sunday, April 26, 2009

True Green Heroes

I read with exuberance through the bios of the top forty Heart of Green Award nominees, nominated by readers of thedailygreen.com.  I found many of the stories inspiring - real people making a difference in the world in their own way.  I was inspired by a 17-year old in New York who created RelightNY, a program where young people raise money to buy CFL bulbs to give to low-income housing,  and a young woman in Miami that spotlights local green businesses and services on 305green.com, including a "Green Scene" calendar of events and the guy who uses stories and songs to educate children on complex issues such as the Pacific garbage patch and mountain-top removal through his web series, Gorilla in the Green House.

The Heart of Green Awards honor those people, organizations and companies that have taken the green message to the mainstream - to the "heart" of the American people and are sponsored by TheDailyGreen.com, a website dedicated to the green revolution.  Other categories include food, politics, media, parenting and business.  You can read about these heroes and explore the other categories at thedailygreen.com.

Tuesday, April 21, 2009

Happy Earth Day!

Earth Day was founded in 1970 by Gaylord Nelson, then a U.S. Senator from Wisconsin, who proposed the first nationwide environmental gathering "to shake up the political establishment and force this issue onto the national agenda. " "It was a gamble," he recalls, "but it worked."

On April 22, 1970, 20 million Americans took to the streets, parks, and auditoriums in support of a healthy, sustainable environment. Denis Hayes, the national coordinator, and his youthful staff organized massive coast-to-coast rallies to raise awareness about oil spills, polluting factories and power plants, raw sewage, toxic dumps, pesticides, freeways, the loss of wilderness, and the extinction of wildlife.

Earth Day 1970 achieved a rare political alignment, enlisting support from Republicans and Democrats, rich and poor, city slickers and farmers, tycoons and labor leaders. The first Earth Day led to the creation of the United States Environmental Protection Agency and the passage of the Clean Air, Clean Water, and Endangered Species acts.

As the millennium approached, Hayes agreed to spearhead another campaign, this time focused on global warming and a push for clean energy. Earth Day 2000 combined the big-picture feistiness of the first Earth Day with the international grassroots activism of Earth Day 1990. For 2000, Earth Day had the Internet to help link activists around the world. By the time April 22 rolled around, 5,000 environmental groups around the world were on board, reaching out to hundreds of millions of people in a record 184 countries. 

Celebrate Earth Day 2009 by finding simple ways you can go green.  Ride your bike to work, recycle, reduce waste by watching out for excessive packaging, bring your own reusable cloth bags with you to the grocery store instead of using more paper or plastic, insulate your pipes and water heater, fix leaky faucets, turn off the lights when you leave a room, use the power-save feature on your computer so it powers down after a period of inactivity, donate your old clothes for someone else to reuse, what other ways can you think of?

For more information on how you can celebrate Earth Day, visit the EPA's website at http://www.epa.gov/earthday

Sunday, April 19, 2009

Green TV programming planned for Earth Day


Several broadcasting networks, including Fox Broadcasting, NBC and Nickelodeon, have announced green-themed TV program scheduling in honor of Earth Day, April 22.

Fox Broadcasting plans to launch specially themed TV shows, on-air graphics and instructional segments about being more green, kicking off on April 19 through to April 22.  Called “Green It. Mean It”, Fox is committed to reducing the network’s impact on the world’s climate and becoming carbon neutral by 2010.

NBC celebrates Earth Week April 19-26, starting with the “Miss USA” show and will air more than 150 hours of green-themed programming across NBCU’s 40 on-air and digital brands, including a four-part MSNBC series called Future Earth. Lauren Zalaznick, president of NBCU women and lifestyle entertainment networks, told Media Daily News that NBC Universal has saved $2 million last year by going green.

On Earth Day, Nickelodeon will have environmentally-themed episodes of hit shows including The Wonder Pets, Olivia, Wow! Wow! Wubbzy!, iCarly, and Yo Gabba Gabba! Nickelodeon will air vignettes of real kids taking action to improve the environment, and Nickelodeon, NOGGIN, and The N will all power down for 60 seconds at 9:00 p.m.  In addition, Nickelodeon will unveil The Big Green Help - a grants program to support schools and local organizations with sustainability projects. Applications will be accepted online from April 22 to Dec. 31, 2009.

Tuesday, April 14, 2009

Green dating site matches eco-friendly singles and saves trees

By Jonathan Cribbs, writer for MotherNatureNetwork.com

A Dutch Internet entrepreneur is hoping a new dating website dedicated to reforestation might help lonely environmentalists hug something more than just trees.

DateForTrees.com, which launched last June, pledges to donate a planted tree for each of the site's daters every month of their paid membership.

While Internet dating and environmental advocacy might not be the most intuitive business pairing, founder Ralph van Troost said last week it's the sort of novel, quirky mashup that might lead the site to greater success.

"I figured dating and reforestation — the environment — make a pretty unique combination, and they are both popular subjects."

The website is partnered with American Forests, a nonprofit conservation organization based in Washington, D.C. The group plants trees across the country to rejuvenate areas ravaged by wildfire, prevent soil erosion, stop pollutant runoff and rebuild endangered animal habitats. American Forests has planted more than 20 million trees over the last two decades, some of them in other countries, executive director Deborah Gangloff says. It tries to plant between 1 million and 5 million trees per year at a cost of about $1 each. None of the planted trees are harvested, Gangloff says, and are placed in protected areas.

"It's wonderful to see this kind of interest from organizations you wouldn't normally think would be environmental or into tree planning," she says. "There's so much that is needed in terms of tree planting that we welcome sponsors."

"It's very clear to people what happens with the donations DateForTrees makes," van Troost says. "In fact, the name of the site says it all. I hope all of this will give the members of DateForTrees a sense of greater involvement with the environment, especially when compared to other [more passive] 'green' dating sites."

General dating is already difficult for most people, let alone the eco-conscious who typically seek mates with similar environmental concerns, she says.

"It's difficult for singles to meet these days, period," says Jill Crosby, founder of Planet Earth Singles. "Everyone's just gotten so busy. … You can go to different events and charitable fundraisers to meet fellow environmentalists, but who knows if they're single or if they're available or emotionally available. … I just know how important it is for green people to meet other green people. You don't want to be dating someone that's eating at McDonald's and leading a wasteful life. It just doesn't go together well."

Monday, April 13, 2009

Smart Power gets smart by going green!

Over the years, Smart Power has used a traditional Madison Avenue agency approach for their traditional radio and TV campaigns to raise awareness of clean power. They hired college students to go door to door explaining the process and worked with nonprofits to encourage their members to sign up. After leading regional campaigns in Connecticut and Pennsylvania, partly funded with government money, Smart Power was able to drive up buy rates for clean energy.

Now they are going green with viral marketing on Internet. Brian Keane, who leads the nonprofit, wants to make wind and solar and hydropower and geothermal energy really cool, and get more people to buy them and he’s found that it is a much greener, cheaper and quicker way to reach people. Obama Girl, as she’s known, agreed to produce a “Save Energy” commercial for a carbon footprint reduction contest for about $5,000, (compare to $100,000 a year retainer with the Madison Avenue agency) and within just a few days it had attracted more than 100,000 viewers on YouTube.
"It’s magic,” Keane says. “It spreads like fire."

In addition, there are pages on Facebook and MySpace promoting the contest, as well as a Twitter feed. Save green by going green!